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make the home as customized as the client can dream of. We can add lots of unique or statement items if the clients’ budget allows, such as kitchen cabinet knobs at $ 600 each, but we must also ensure the spaces are functional.
“ We talk about a client’ s budget up front to ensure we’ re aligned on costs throughout planning, design selections, and construction. For those with higher budgets, we ask questions to understand the priorities and we can set individual budgets for rooms or even larger items like countertops, faucets, cabinetry, or flooring.”
Alongside custom homes, GRB specializes in kitchen and bathroom remodels. Arguably two of the most important areas of any home,
the company must carefully balance design and trends with functionality.“ Our kitchens and bathrooms are very much tailored to each customer,” Joel states.“ Before any selections are confirmed, we take time to understand
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www. sothebyfloors. com how the kitchen will be used, including whether there will be multiple people working in there and how efficient the appliances need to be, as these factors shape how we arrange the kitchen.
“ We’ ve seen an increased focus on kitchen design since the Covid-19 pandemic, as more people enjoy the experience of cooking at home. As a result, appliance spending has risen, and homeowners are asking for entertainment spaces to host family and friends. On a different note, we’ re seeing increased demand for underfloor heating, as people want to install tiles but don’ t want to experience cold flooring in the winter.”
Enhancing experiences
As our conversation continues, Joel turns his attention to how GRB ensures quality craftsmanship and service for its clients.“ Prioritizing open communication and client experience, we walk people through the homebuilding process from start to finish,” he explains.“ Most of our clients are directly involved with the process on almost a daily basis, so our field staff build relationships with them and share updates on the project. We also use a software program to document progress, upload photos, and compare time with our ideal schedule, keeping clients well informed and aware of the overall process.
“ However, building the best business requires the best people. We’ re selective about who we hire, as we want our people to be genuinely passionate about what they do to ensure our quality standards are met. Of course, we prioritize looking after our team, which stems from our founding ideal of the Golden Rule, and we treat everyone, both clients and employees, as we want to be treated. We’ re constantly challenging ourselves on how else we can embed the Golden Rule into our operations to enhance client experiences.”
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