__________________________________________________________________________________________ Ellen Grasso & Sons
approaching client relationships by aligning the best principal, designer, and project manager based on each customer’ s style preference and personality.“ Between Ellen, Rob, and I, we have unique tastes, different personalities, and varying skill sets,” Clay explains.“ The current market is seeing an increase in transitional homes that blend traditional style with modern functionality, but we’ re also continuing to build ultra-modern homes. However, we spend plenty of time with our clients during preliminary meetings to understand their style and requirements, and we then try to create a team of people who are best aligned with the client’ s vision.“ From a customer service perspective, we strive to offer a seamless homebuilding experience. The schedule and costs tend to be the most important aspects of any project, and we educate our customers along the way, as well as maintaining constant communication with our clients to provide them with updates about both the schedule and budget. When it comes to decision making and style selections, the process can be overwhelming, but we break it down into smaller chunks to minimize decision fatigue.”
Characterful and creative
On the topic of style and unusual designs, Clay reflects on some of the company’ s most unique projects.“ We’ ve worked on a few historical houses, which have been some of my favorite projects, as although these homes are mostly in a state of disrepair, I love imagining what they would have been like back in the day,” he reflects.“ You never know what you’ re going to find behind the walls, so these projects tend to grow in magnitude and scope. In most cases, the layout of older homes doesn’ t work for modern lifestyles, and our job is to find ways
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