__________________________________________________________________________________________ Ellen Grasso & Sons
of different colors, so that the different layers of paint will be revealed as it wears.”
Investment and growth
To round up our conversation, Clay shares details about the company’ s current projects before turning his attention to its long-term strategy.“ We’ re working on two large estate properties, one of which is a custom home, and the other is a 12,000-square-foot spec home,” he reveals.“ We’ re really looking forward to progressing with the spec home, as we’ re not constrained by budgets or clients’ selections and instead have more freedom over the design and materials.
“ While we’ re happy with our current size, we never want to stagnate, so we’ ll continue to invest and add resources to grow the business,” Clay concludes.“ As we grow, I’ d like to increase the share of remodeling we offer from 20 percent to around 30 percent, and we’ ll also explore expansion into new markets outside of Dallas. As we grow, we’ ll stay in the high-end market, but I’ d like to be tackling projects from the most highly customized angle.” ■
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