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Paints model homes, drenched rooms consistently generate the strongest emotional reactions during walkthroughs. Buyers linger. They take photos. They imagine themselves living there. That’ s exactly what you want.
Color capping is the natural evolution of this idea. Rather than defaulting to white ceilings, designers are painting ceilings in a coordinating or contrasting color to intentionally frame a room and draw the eye upward. In entryways and dining rooms, especially, a painted ceiling adds an element of luxury and intentionality that buyers associate with quality craftsmanship. It signals that every detail has been considered. Dunn-Edwards Taliesin Blue( DEC798) is a great choice for color capping.
What this means for builders
What unites every trend reshaping interiors right now is a hunger for authenticity. Today’ s
buyers aren’ t shopping for square footage alone; they’ re searching for a home that feels intentional, crafted, and distinctly theirs. Color is where that story begins.
At Dunn-Edwards, we help builders turn these trends into specific, strategic palettes that stop buyers in their tracks and stay beautiful for years. The right color doesn’ t just finish a space, it sells it. ■
Don’ t overlook the front door
Exterior color is having its own moment, and front doors in particular deserve serious attention. Homebuyers increasingly treat the front door as a personality statement, and designers are responding with bold, thoughtful choices that tie together landscaping and overall curb appeal. Deep forest green, warm charcoal brown like Dunn-Edwards Tobacco Incense( DEBN79), dusty terracotta, dark teal, and muted dusty blue like Dunn-Edwards Marine Layer( DET599) are all emerging as standout front door colors that complement today’ s warmer exterior palettes beautifully.
Lauren Hoferkamp www. dunn-edwards. com
Lauren Hoferkamp is Color Marketing Manager at Dunn-Edwards, one of the nation’ s leading manufacturers and distributors of premium architectural, industrial, and high-performance paints, coatings, and paint supplies. It operates over 170 company stores in California, Arizona, Nevada, New Mexico and Texas, and over 100 domestic and over 350 international dealer locations in 14 countries. Dunn-Edwards is dedicated to preserving and protecting the environment and produces its coatings in a LEED ® Gold-certified manufacturing plant.
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