________________________________________________________________________________________________________________________
It is a role that draws on experience without taking ownership of the client’ s vision. MainBuilt’ s team has worked through similar questions many times before, while recognizing that, for the homeowner, each decision is personal and often entirely new.
Embedded in community
That perspective is now shaping the company’ s next chapter in Okoboji. While MainBuilt has long worked in lake communities, its growing presence in the Iowa Great Lakes region represents a natural extension of that experience into a market closely aligned with its luxury, highly custom work.
The evolution builds in part on what MainBuilt learned through its work at Lake Panorama, an area about 45 miles west of Des Moines. When Rick began living there, the relationships he built within the community naturally led to additional lake-home projects and remodels. Through that work, MainBuilt’ s experience, interest, and expertise in lake homes continued to grow, helping shape the company’ s approach to future lake markets like Okoboji.
“ It was a good lesson in the value of being embedded in a community,” Rick says. That experience helped shape the company’ s approach to Okoboji. MainBuilt already had clients, relationships, and previous projects
36