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members of our team step into the frame. It reflects a common thread that runs through every Lee Wetherington home. While there’ s a distinct Lee Wetherington feel in our design, it’ s our people who have made that possible.”
The focus on team members is more than an anniversary theme. It reflects the part of the business David values most. He talks less about management structures and more about culture, accountability, and shared purpose.“ Without question, it’ s our team. A lot of companies say they have a great team, but we truly mean it. It’ s a joy to come to work with people who love and care deeply about what they do and take pride in serving customers. You can’ t make people care. They either do or they don’ t. We have a team that genuinely cares about our customers, and that is incredible.”
Lee Wetherington Homes is now building on that culture with its Unreasonable Hospitality Initiative. Inspired by the best in hospitality, this effort aims to elevate every stage of the customer journey.
Inspiring concept
The initiative has become a central focus for the leadership team and is set to launch before the end of 2026.“ We heard Will Guidara speak about Unreasonable Hospitality, and it inspired us. We’ ve been developing our own version of that concept for two years, and it will take our customer experience mission to the next level.”
While many companies focus on strategy documents and presentations, David measures progress differently. He shares moments inside finished homes where preparation, craftsmanship, and customer care come together. In one recent
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