________________________________________________________________________________________ Redwood Living Inc .
Growth built on demand
Kevin cites this era of Redwood ’ s operations as being the company ’ s phase of maturing . Through its continued expansion and steady increase in units , the business looks completely different to when it hit its 10,000 th apartment in 2019 .
“ As long as lending and material costs allow , we ’ d like to finish our 26,000 th unit within the next five years ,” he concludes . “ I ’ m confident we ’ ll reach it , between our growth strategy and the sheer demand for what we offer , because we have a long list of people seeking our product . They love what we do , and they love how we do it , which is a great support to have behind you . Not everything has been roses along the way , but those experiences have still been great for the organization , as we ’ ve learned from them . I ’ m sure that we ’ ll have to evolve again before entering our next chapter , but I ’ m excited to see where it takes us .” ■
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