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For Mike Riddle, the decision to rebrand wasn’ t about changing who the company was- it was about finally naming what it had become. After more than two decades in the construction industry, and over a decade leading Mike Riddle Construction, the evolution to Riddle Construction marks a defining moment for the company. The shortened name reflects something deeper than aesthetics or marketing: it represents a business built on strong systems, an exceptional team, and a client experience that goes far beyond the jobsite.
“ This wasn’ t about putting my name on fewer things,” Mike Riddle, Founder and
Owner explains.“ It was about recognizing that what we deliver today is the result of an entire team operating at a very high level- not one person.”
This change has also enabled Riddle to take a big picture view of the business, and home in on refining processes, strengthening team culture and ensuring consistency across all parts of the business.“ I can track metrics at a more granular level to extract more value and gain efficiency and profitability,” he adds.
A team-driven model for luxury homes
Riddle Construction specializes in luxury custom homes and large-scale remodels throughout Oregon’ s
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